Dermiscent

Objective

For phase one of my senior capstone, I was tasked with identifying a whitespace opportunity in the beauty industry and creating a new brand + product concept to fill that whitespace. After researching the industry and finding a gap in the market, I conceptualized my own brand and hero product to go with it.

Dermiscent was created to offer a new way to care for your body through fusing skincare and fragrance.

Responsibilities

Industry research, branding concepts, product development

Team

Solo project